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Direct-to-Fan in Practice

Our Use Cases

Best Practices

References from all genres

What do successful direct-to-fan projects actually look like? Our use cases demonstrate how artists, creators, and brands elevate merchandise, e-commerce, and fan experiences to a new level with voxa. Each case presents a concrete solution—strategically conceived, operationally executed, and measurably successful.

A jersey as merchandise from Electric Callboy

Merch can be more than colorful T-shirts

Creative products. Tailored design. Quality that lasts.

A jersey as merchandise from Electric Callboy

Merch can be more than colorful T-shirts

Creative products. Tailored design. Quality that lasts.

A jersey as merchandise from Electric Callboy

Merch can be more than colorful T-shirts

Creative products. Tailored design. Quality that lasts.

A view from the storage room to the shipping station of the goods.

No Risk. But Fun & Profit

Manage merch & physical media as easily as streams & downloads

A view from the storage room to the shipping station of the goods.

No Risk. But Fun & Profit

Manage merch & physical media as easily as streams & downloads

A view from the storage room to the shipping station of the goods.

No Risk. But Fun & Profit

Manage merch & physical media as easily as streams & downloads

Three number-one awards from the official German charts

Join us in the charts - through online and offline sales

Activate superfans. Manage physical sales. Secure chart placement.

Three number-one awards from the official German charts

Join us in the charts - through online and offline sales

Activate superfans. Manage physical sales. Secure chart placement.

Three number-one awards from the official German charts

Join us in the charts - through online and offline sales

Activate superfans. Manage physical sales. Secure chart placement.

Screenshot of The National's white label shop

One shop for all fans

Shopify infrastructure. Local logistics. International scaling.

Screenshot of The National's white label shop

One shop for all fans

Shopify infrastructure. Local logistics. International scaling.

Screenshot of The National's white label shop

One shop for all fans

Shopify infrastructure. Local logistics. International scaling.

A product photo of 2 hard tickets from the band Callejon

Hard tickets as collectible items

Customized ticket solutions for a direct connection with your fans.

A product photo of 2 hard tickets from the band Callejon

Hard tickets as collectible items

Customized ticket solutions for a direct connection with your fans.

A product photo of 2 hard tickets from the band Callejon

Hard tickets as collectible items

Customized ticket solutions for a direct connection with your fans.

Screenshot of a purchase process through integration with Spotify

Social Commerce – Monetization directly from your reach

Shop integration in social media. Pre-order & drops directly on the platform.

Screenshot of a purchase process through integration with Spotify

Social Commerce – Monetization directly from your reach

Shop integration in social media. Pre-order & drops directly on the platform.

Screenshot of a purchase process through integration with Spotify

Social Commerce – Monetization directly from your reach

Shop integration in social media. Pre-order & drops directly on the platform.

Screenshot of a tool for newsletter subscription

Independent access to one's own community

Data-driven fan engagement. Direct communication. Full control.

Screenshot of a tool for newsletter subscription

Independent access to one's own community

Data-driven fan engagement. Direct communication. Full control.

Screenshot of a tool for newsletter subscription

Independent access to one's own community

Data-driven fan engagement. Direct communication. Full control.

Screenshot of Analytics on Shopify

Where are my fans from and what do they purchase?

Selling is the beginning – understanding is the next step.

Screenshot of Analytics on Shopify

Where are my fans from and what do they purchase?

Selling is the beginning – understanding is the next step.

Screenshot of Analytics on Shopify

Where are my fans from and what do they purchase?

Selling is the beginning – understanding is the next step.

Sales booth of the artist Marteria

Live Merchandise Sale

From the concert hall to the stadium – we provide a stress-free sales experience at live events.

Sales booth of the artist Marteria

Live Merchandise Sale

From the concert hall to the stadium – we provide a stress-free sales experience at live events.

Sales booth of the artist Marteria

Live Merchandise Sale

From the concert hall to the stadium – we provide a stress-free sales experience at live events.

Sales staff are packing goods at a pop-up store for the band Ghost

Pop-up stores on tour

Limited products. Visibility in the city. Direct sales.

Sales staff are packing goods at a pop-up store for the band Ghost

Pop-up stores on tour

Limited products. Visibility in the city. Direct sales.

Sales staff are packing goods at a pop-up store for the band Ghost

Pop-up stores on tour

Limited products. Visibility in the city. Direct sales.

Impericon booth at the Rock am Ring Festival

More Revenue at the Summer Festivals

30% more revenue with smart festival logistics and professional sales.

Impericon booth at the Rock am Ring Festival

More Revenue at the Summer Festivals

30% more revenue with smart festival logistics and professional sales.

Impericon booth at the Rock am Ring Festival

More Revenue at the Summer Festivals

30% more revenue with smart festival logistics and professional sales.

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